Your customers are the heroes

Let’s make sure your marketing tells ’em that story.


I’m here to help you:

  • Get to know the hero’s journey of your ideal client
  • Craft marketing that reminds potential customers of their own power and resourcefulness
  • Create high-quality clients
  • Trust yourself as the ultimate authority in marketing and sales

The story you tell in your marketing matters.

That’s why I’m here to help you tell your people the story of the hero’s journey. Because the stories we tell in our marketing shape how people think about who they are and what’s even possible. And that’s a pretty big responsibility. Grab my guide The New Marketing: How to Create Clients for Your Coaching or Healing Business Without Feeling Icky, Manipulative or Gross and let’s get started:

Turn their hero’s journey into an uncommonly effective marketing message.

Whether you’re a seasoned professional who wins business through referrals and public speaking, or you just finished your coaching certification, let me help you get to know the hero’s journey your customers are on, and then turn that story into an effective marketing message.

 

Let’s Go!

 

Contact me for speaking, media interviews, or to improve your marketing

An award-winning playwright and copywriter, I love talking about how every coach and healer needs to remind their customers to become the heroes they’ve been shopping for. Whether you run a coaching school, marketing shop or conference or want to work with me privately . . .

Let’s chat about a collaboration

In a world filled with online classes, there’s only one Shut Up And Write:

 

Three times a month, I host a 90-minute shut up and write session by videoconference for members of my Shut Up And Write community. We hold each other accountable for showing up, shutting up, and writing our marketing week after week. AND we’ve got a No Beating Yourself Up rule in here. So if you need to shut up and consistently write your marketing, do it with us:

 

Join Stella

Let’s talk shop

No coaching. No monthly attendance at meetings. No big price tag. Just a curated group of high action, low drama colleagues who gather twice a year in person to scheme, dream, and problem solve together.

 

Learn more