New Marketing Alliance
Let’s work together to craft marketing that knocks their socks off.
- A high-action, low-drama coach, healer or consultant who loves what you do and gets paid well to do it
- Clear that the ‘old marketing’ — touching people’s pain, speaking to their struggle, or manipulating them to get them to buy — is not your jam
- Doing the best work of your life, AND desire a collaboration to help you put it into words — and get it ‘out there’
For you, dear pilgrim, may I suggest . . .
The New Marketing Alliance
Most people’s marketing is vapid, cookie-cutter and lame. In the New Marketing Alliance, you and I will create white hot marketing for the work that’s most alive for you. In this fully customized 90 day collaboration, we will work side-by-side to:
- Create a 90 day plan for what we will work on together, in priority order
- Give you deadlines for what needs to get done when
- Put simple, powerful words to what you’re offering
- Brainstorm your message and distill it into the most potent words that resonate with your favorite customers
- Write what needs to get written without drama or self-flagellation
The New Marketing Alliance is a partnership between you and me, based on what you want to create and what you need to create it. Business owners have collaborated with me on high-stakes, money-making projects like:
- Message, structure and pitch on a 60 minute sales webinar (Result: $100k+ AUSD in sales)
- Naming and talk outline for in person presentation to corporate audience (Result: dramatic shift in sales leads, from middle managers to C-suite execs)
- Completing a website-writing project (Result: a completed website that finally reflects the depth of her work)
- Outline, message, and create stranger-to-client pathway online and from in-person presenations (Result: $40K client signed from the talk)
- Writing a new talk for a NYT bestselling author’s book launch that broke free of the paint-by-numbers speak-to-sell formula (Result: Relief at getting real. And yeah, sales.)
The New Marketing Alliance includes:
- 90 minute kick off call with Stella your first month
- A 60 minute call (for message work) or 2 x 30 minute calls (for accountability and strategy) with Stella in months 2 + 3
- Copy reviews via email (2-3 day turnaround. My business is built on spaciousness and I must insist that yours be as well)
- Write Club membership – including 3 x 90 minute group Shut Up And Write sessions every month
- Invite to quarterly Friday Feedback call, to present your copy to Stella and other business owners to workshop and make it sing
There are 6 spots available at any given time. Note: I am not a coach or a business advisor, so you need to already ‘know how to swim’ and make money in business, so that you make back your return on this investment (and then some!) with my message, copywriting, and ‘just be real with people’ advising. If this resonates, email firstname.lastname@example.org to explore working together. Curious what the New Marketing is? Check out my position paper here.
Want to get out and do more in-person speaking to drum up business?
Been giving talks that aren’t creating great clients for your work?
We can fix that! Dr. Nadia Brown of Doyenne Leadership and Stella Orange have joined forces to help you strategize about how to get booked, develop your action plan, and title, write and deliver a powerful talk that creates clients.
This is a 90 day New Marketing Alliance package and you’ll work with us both. Nadia specializes in paid speaking and keynotes, getting in front of the right corporate audiences, and delivering your talk with power and presence. (It’s okay if you aren’t pursuing corporate or paid gigs; Nadia knows how to do talks for a general audience, too.) Stella handles the messaging, pitch, and crafting a promo flier (if needed).
We’ve got spots for 3 at a special intro price. Interested? Reach out to Nadia at email@example.com.